The book Thirteen Reasons Why, by Jay Asher, takes place in a small town with the main character moving in and not knowing anyone. She’s popular and finally fits in but still has nobody to fully rely on that won’t stab her in the back sooner or later. She finally decides to commit suicide after a series of events and leave nothing behind but a small brown box of tapes. Those tapes are the last of her and her story as why she would ever consider this choice. It changes you, the story does. It makes you see how you affect others and how they affect you. In a world full of people how can nobody see that you’re in pain? That’s where all of the great ideas take place about how we can prevent this from happening and save a life. These great ideas can save lives and generate more readers and expand the experience of the current lovers of the book. There are endless possibilities to go about this.
A possibility is creating hot lines that respond quickly and efficiently. The people answering the hotlines phones would just be a friend with a person that is confused and upset; not a rude person simply calling the police. These hotlines could be advertised as a ‘cool’ thing to call that anyone even those who may not be as comfortable to think about suicide. This idea could eventually lead in to a TV commercial with the hotline number flashing. That commercial could advance to a website for those who just want to check out what the hotline truly means. If this idea would continue down the line there could be a movie made about it with a lot of flashbacks when Hannah is talking on her tapes of past events. The hotlines would just be the being of a whole propaganda and information galore.
Another possibility is to create a store or a place in a bookstore with memorabilia of the book. Selling products that are key items in the book will help to keep fans involved with the book and connected. The store would consist of items such as the yellow cassette player, rocket ship key chains or play houses for children and boxes of tapes so you can hear Hannah Baker or the entire book. The reason for the yellow cassette player was used by the main character, Clay, throughout the entire book. The rocket ship key chain or play house is based off of page twenty-five, “I think that’s the reason in my dreams, my first kiss took place on the rocket ship. It reminded me of innocence.”- Hannah Baker. She and Clay had different memories on that rocket ship. The store could also sell hot chocolate in a food area. The reason for the hot chocolate is on page fifty-nine, “We both got hot chocolate. She ordered it thinking it would be funny. But me? I always order hot chocolate.” Hot chocolate becomes a main theme that will enhance the experience for current and future fans.
Another possibility is to create a line of clothes that will have quotes about helping someone and saving lives. The hotline number will be included. The website would be used to inform and sell clothing. The apparel will enhance the experience but also become a fad for stopping teen suicide. The clothing line would also include Skye Miller’s usual apparel of baggy sweats and shirts. On page one hundred and four “She dresses in dull, loose clothing every day. Almost burying herself within them. Tonight, it’s a bulky gray sweatshirt and matching pants.”
All of these possibilities to sell the book would be excellent. These will allow new fans to come and read the book; they’ll see all of this propaganda and not want to miss out on what everyone else is in on. The fans that are already in love with the book can continue to enjoy it and help save lives by seeing all of this and realizing Jay Asher’s true intent to inform the readers that suicide is not a joke or something to brush off. People that have lost friends or are feeling lost themselves will certainly turn to this propaganda. It will be huge and help save a lot of people that are just walking through life with pain.
Here are a few items the stores could sell:



Rocket Ship Keychain Cassette Tapes Yellow Walkman Clay used
My idea of a t-shirt the store could sell:
Never Stand Alone All Day All Night I'm Here 1-800- SPEAK UP
Speak Up I Do Care
Call 1-800-Speak Up
Cool work on the T-shirt idea--I think it's great! Connecting the book with life-saving things like this or the hotline is perfect, and I bet that many readers impacted by the book would be eager to volunteer.
ReplyDeleteGood job of being specific about the bookstore memorabilia--I like how you showed the significance of the objects in the book, too.
I really like the idea of the t-shirt!
ReplyDelete